Facebook, Instagram and Meta Ads

One Facebook sign-in covers your Facebook Page, your Instagram account and your Meta Ads account. You can connect any or all of them.

Before you start

Sign in with the Facebook account that manages the Page, Instagram account and ad account in Meta Business Suite.

Connect

1. Go to Marketing Feed > your brand > Setup tab > Channels.

2. Under Add a channel > Social and paid social, select Facebook + Instagram (+ Meta Ads).

3. Sign in to Facebook. On the Facebook screens, tick the Page, Instagram account and ad account you want to share.

4. Back in the app you’ll see “Facebook connected as” your name. Choose:

   • Facebook Page
   • Instagram account
   • Meta Ads account (shows the account number and currency)

   Pick Not now for anything you don’t want tracked.

5. Select Connect.

Each one you picked appears as its own channel and shows Loading history while the last 12 months load.

Note

Add top videos to the report

You can add a Top Performing Videos section for Facebook and one for Instagram to the monthly report. See Report options.

Troubleshooting

“That Facebook login has no Pages, Instagram accounts or ad accounts we can read.” Either they’re already connected to this brand, or they weren’t ticked on the Facebook screen. Connect again, log in with the account that manages them in Meta Business Suite, and tick the assets on the Facebook screen.

“Facebook, Instagram and Meta Ads cannot be connected yet.” Connecting these isn’t available on your account at the moment.

For anything else, see Troubleshooting.