Plans and pricing
Marketing Intelligence has three plans. Each plan includes everything in the plan below it.
| Essential | Professional | Strategic | |
|---|---|---|---|
| Monthly | $249 AUD | $499 AUD | $999 AUD |
| Yearly | $2,490 AUD | $4,990 AUD | $9,990 AUD |
| Brands | 1 | 1 | 3 |
| Competitors / Peers watched | 3 | 8 | 15 per brand |
| Extra brands | No | No | Yes |
The app always shows the current price on each plan card.
What each plan includes
Section titled “What each plan includes”Essential
Section titled “Essential”- 1 brand, 3 competitors / peers watched
- Monthly report on the 2nd: search, social, paid, competitors / peers, site speed, technical SEO, 13-month charts
- Three actions a month, checked in the next report
- Alerts every morning, Monday digest, Slack if you want it
- Re-run any month on demand, 12 months of history on day one
Professional
Section titled “Professional”Everything in Essential, plus:
- 1 brand, 8 competitors / peers watched
- The why behind the numbers, a commercial read and a roadmap
- Keyword ranks every Sunday with monthly searches, share of voice against every competitor / peer
- Backlinks every month: referring domains, domain rank, links gained and lost, against every competitor / peer
- AI search visibility: 10 buyer questions a month on ChatGPT, Gemini, Claude, Perplexity, Google AI Overview and AI Mode
- Ad creative read: what the market is pushing and three tests to run
- Category benchmarks, anonymised, with the gap worth closing
Strategic
Section titled “Strategic”Everything in Professional on every brand, plus:
- 3 brands, 15 competitors / peers watched each
- AI search visibility on 40 buyer questions, with a fact check against your fact sheet
- Quarterly strategy report: what the quarter proved, the bets for the next one
- Extra brands at $149 a month each
- One login, one invoice, one set of reports per brand
First month free
Section titled “First month free”Every plan starts with a free month.
- Your card goes in when you subscribe.
- Nothing is charged until the free month ends.
- You can cancel any time. See Cancel your subscription.
Monthly or yearly
Section titled “Monthly or yearly”Use the Monthly / Yearly (2 months free) switch above the plan cards. Yearly costs the same as 10 months.
You can switch between monthly and yearly later. See Change plan or billing period.
Extra brands
Section titled “Extra brands”Extra brands are available on Strategic only.
- On the sign-up screen, the Agency box below the plan cards is Strategic for your own brand plus every extra brand at the per-brand fee. One login, one invoice and one set of reports per brand.
- Once you’re subscribed, add or remove extra brands in Manage subscription. See Extra brands.
Sample reports
Section titled “Sample reports”The sign-up screen links to a sample monthly report and a sample quarterly strategy, so you can see what lands before you subscribe.
Who can subscribe
Section titled “Who can subscribe”An owner, admin or billing member of your organisation can subscribe. Other members see the plans but not the Start free month button.